While going through my old computer docs today I found this newsletter from around five or six years ago, I’m thinking it was a Spring 2004 or 2005 WCC Newsletter but there is no date on it.

I know it was before the release of An Inconvenient Truth bringing Al Gore and Davis Guggenheim’s success in shifting Global Warming more into the mainstream consciousness that was around 2006-2007. I remember this partly because of where my office was when I wrote this, I also like to think that I am always ahead of the curve on trends (I can feel them coming) and I was on green long before Green was the cool thing to do, it just felt right

In any event when I read through this doc I thought it still reads fresh and I know that broke is the 2010 summer black (which I think stinks) and broke is a word I simply do not use so I count on the fact that trend is fickle and fast and people don’t want to be broke or broken.

I stand firmly on the side of green making it’s rightful comeback and standing in the #1 spot. It is my strong desire that you are already doing all of these simple things and so much more.

WCC  Newsletter from spring 2004 or 5…

GREEN IS THE NEW BLACK

Spring is upon us and I hope this newsletter finds you

thinking of backyard BBQ’s and summer vacations.

Here in Los Angeles the evening air is permeated

with night blooming jasmine, the cherry blossoms are

in full effect and my humming bird buddy has

returned for our morning visits! These are the simple

things that put a smile on my face and remind me

why I suffer traffic all day to live in this sometimes

unforgiving city.

When you break life down it is usually the

cumulative effect of a series of small events,

lessons or actions that make up the tale of our

existence. My point here is how the simple actions of

many can, and do, have a big cumulative impact on our environment and this is exactly the approach I am asking you to take this spring when you are thinking about the impact your actions have on our environment.

EASY ACTIONS BIG RESULTS

I know it’s easy to feel powerless or procrastinate when we think

about global warming. I mean honestly, it’s the big corporations that are doing the most damage and why haven’t car companies started making a cooler looking hybrid by now? How do my choices make a difference? I’m just one person?

I urge each and every one of you reading this E-mail to make a personal effort to reduce the amount of CO2 that you are producing this spring. It’s the right thing to do and you know that when you

do the right thing it makes you feel good. Feeling good is a PRIMARY component to your own personal success. So please take one or two small actions, feel good about yourself and your choices and let the ripple effect begin. It all starts with you…

I have outlined 5 easy actions that you can implement

today, with minimum effort, that will create big results.

#1. Recycle/ Reuse: by cutting your garbage

output by only 10% you can save 1,200 pounds of

carbon dioxide. Carry your own bags to the market

and if you don’t have a recycling system at home or

the office

talk with the powers that be and get one set up. You

will be the office hero!

#2. Change out your light bulbs: Each regular light bulb that you replace with a compact florescent bulb will save 150 ponds of carbon dioxide a year. This is amazing! Environmentally friendly bulbs are now available at Home Depot and many other convenient stores.

#3. Turn off electronic devices: Power down your TV

& stereo when they are not in use and unplug your phone charger when you are not charging. This simple habit of turning off and unplugging your devices will save thousands of pounds of carbon dioxide a year. So take the extra step and unplug your amp. Nobody needs the buzz.

#4. Adjust your temperature: By turning your thermostat down 2 degrees in winter and up 2 degrees in summer you can save 2000 pounds of carbon dioxide a year. Think how much you can save by not running your air conditioner at all! (Try opening a

window).

#5. Check your tire pressure: Keeping your tires properly inflated improves your gas mileage by more that 3% (saves you $$) every gallon of gasoline saved keeps 20 pounds of carbon dioxide from going into the environment. I’m not even going to talk about getting a bike or walking !

You guys get the idea. A little bit goes a long way. I challenge you to stop thinking about it, start doing it and have a great spring summer – and don’t forget the SPF.